Michael Bierut

If you do good work for good clients, it will lead to other good work for other good clients. If you do bad work for bad clients, it will lead to other bad work for other bad clients.

by


If you do good work for good clients, it will lead to other good work for other good clients. If you do bad work for bad clients, it will lead to other bad work for other bad clients.

— Michael Bierut


Source:
talk

Tweet



Most of the mediocre design today comes from designers who are faithfully doing as they were taught in school: they worship at the altar of the visual.

by


Most of the mediocre design today comes from designers who are faithfully doing as they were taught in school: they worship at the altar of the visual.

— Michael Bierut


Source:
article

Tweet



Designers tend to overvalue differentiation and originality. We are taught this in design school. The best solutions are created ex nihilo, break new ground, resemble nothing else in the world. Everyone wants to stand out, or else what’s the point? But this isn’t true. Most people don’t want to stand out. They want to fit in. More precisely, they want to fit in with the people they like, or want to be like.

by


Designers tend to overvalue differentiation and originality. We are taught this in design school. The best solutions are created ex nihilo, break new ground, resemble nothing else in the world. Everyone wants to stand out, or else what’s the point? But this isn’t true. Most people don’t want to stand out. They want to fit in. More precisely, they want to fit in with the people they like, or want to be like.

— Michael Bierut


Source:
article

Tweet