Never fall in love with an idea. They’re whores. If the one you’re with isn’t doing the job, there’s always, always, always another.
— Chip Kidd
Design is a response to a specific problem. You are given a problem to solve, and then you let the problem itself tell you what your solution is.
Design is a response to a specific problem. You are given a problem to solve, and then you let the problem itself tell you what your solution is. — Chip Kidd Source: podcast Tweet