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Have you ever found it challenging to stand out among competitors? Why some businesses effortlessly attract customers while others struggle? How to making your product irresistible? Today, we’ll discuss a tool that will make clients choose you and your product time and time again! In this video, you’ll learn what a Unique Selling Proposition (USP) is and how it can help your business stand out from the competition.
A Unique Selling Proposition is what sets your product or service apart from others in the market. It answers the question: “Why should a customer choose you over your competitors?” For example, Apple’s USP combines high-quality design with ease of use, which justifies their higher price.
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