Deirdre Bosa sits down with Perplexity Co-founder and CEO Aravind Srinivas to talk the startup’s case for why they are the best positioned to take over TikTok’s U.S. operations at a time when security concerns around Chinese-owned apps like TikTok and DeepSeek are on the rise.
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How To Start A Business With 25K? Ideas, Plan & Marketing | Shiprocket Founder | FO285 Raj Shamani
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Disclaimer: This video is intended solely for educational purposes and opinions shared by the guest are his personal views. We do not intent to defame or harm any person/ brand/ product/ country/ profession mentioned in the video. Our goal is to provide information to help audience make informed choices.
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Timestamps:
00:00 – Intro
02:58 – Shiprocket’s vision and work
04:50 – Retail industry’s potential in India
05:41 – Business opportunities in India
06:52 – Think small, grow big: Niche ideas
08:54 – Drop shipping in India
09:54 – Profitable businesses in India
12:17 – Raj’s business success story
14:45 – How Apple masters the details
16:01 – Top 3 niche business ideas
17:59 – Tools to grow your business
19:38 – Business ideas thriving in India
24:52 – Unique business ideas by Raj
27:45 – Beauty business for 50+ women
29:07 – Shirt business ideas
30:28 – Creating a business plan
36:45 – Planning & executing a beauty business
40:13 – Selling your product effectively
42:25 – Quick commerce insights
43:23 – Thoughtful buying strategy
45:30 – Pricing your product right
50:53 – Apple’s marketing & branding genius
51:42 – Importance of marketing & branding
52:49 – Finding the right investor
55:25 – Common mistakes entrepreneurs make
57:06 – Key advice from an investor
59:04 – Outro
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In today’s episode of Figuring Out, we have Saahil Goel in conversation with Raj Shamani. He is the MD and CEO of Shiprocket, one of India’s leading e-commerce companies. We have made this episode like a masterclass for anyone who wants to start a business but is clueless about how to get started.
In this episode, we talked about the growth of Shiprocket and key opportunities in the e-commerce space. We then talked about new unexplored yet profitable business opportunities for new entrepreneurs, three global trends and niches where businesses can be made, and top export business ideas. We also talked about the in-depth process of making a business plan, why packaging matters in India, why he recommends direct selling over marketplaces for startups, and why price point matters to attract the right consumers.
Towards the end, we cover essential marketing strategies for brands, the game-changing impact of great copywriting, and why Apple has some of the best copy in the industry. Finally, we talk about what drives investors to fund startups, the key factors they consider, and the common mistakes entrepreneurs should avoid. To keep watching such insightful conversations, subscribe to our channel now!
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About Figuring Out
Figuring Out Podcast is a Candid Conversations University where Raj Shamani brings raw conversations with the Top 1% in India.
LEAKED – How to Start a Business in 2024 (What ACTUALLY WORKS)
This is the longest podcast I’ve shot on startups and running a profitable business in India.
In this video you’ll learn everything from finding a business idea, the best businesses to start with no capital, skills to run a successful business, how businesses work, and finally at the end how to hire the right people in your organization.
Today we have all the OG’s in the business ecosystem, Ashneer Grover, founder of Third Unicorn, Asish Mohapatra, Co-founder and CEO of OfBusiness, Sarthak Ahuja director at Niamh Ventures, and Sanjeev Bikhchandani, founder of Info Edge!
All four of them shared their stories of starting their companies and we also talked about how to negotiate with people and be an amazing seller.
This episode is full of insights from top experts in the industry, make sure to take notes while watching the video.
Subscribe for more amazing content.
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CHAPTERS:
00:00 – Introduction
01:51 Ashneer – How to find an idea?
04:09 Asish – How to find an idea?
07:03 Sarthak – His views on starting a business
11:32 Sanjeev – Ideas behind big businesses
22:36 Ashneer – BharatPe competition
26:33 Sarthak – Consumer brands vs government
31:15 Ashneer – Business of banks
35:53 Sanjeev – Starting a business as a 20-year-old
37:10 Sarthak – Business startup mindset
39:57 Asish – Value of ‘Experience’ in your 20s
44:40 Sarthak – ISB and IIM Students
47:13 Sanjeev – Success for beginners
50:16 Ashneer – Bootstrapping vs fundraising
52:53 Ashneer – CrickPe
53:54 Ashneer – His insights on ‘building in public’
55:24 Asish – Brutal Truth about Bootstrapping
55:57 Sanjeev – Running a Bootstrapped Business
1:07:02 Ashneer – Earning Money
1:12:35 Sanjeev – Working with Investors
1:19:20 Sarthak – Motivation behind starting a Business
1:23:53 Ashneer – Conflict with Investors
1:29:45 Ashneer – Hiring Mindset
1:32:50 Asish – Hiring and Work Culture
1:36:12 Sarthak – Hiring Mistakes
1:38:57 Sanjeev – Hiring Experience
1:43:40 Ashneer – How to Sell?
1:45:58 Ashneer – Negotiating with people
1:47:00 Asish – Sales & Negotiation
1:48:50 Sarthak – Sales Hack
1:51:47 Ashneer – Most Important Entrepreneurial Trait
1:52:23 Asish – Importance of HIGH Energy
1:52:44 Sarthak – Investing in People
1:53:42 Sanjeev – Entrepreneurship Traits
1:54:43 Asish – A question you would ask yourself
1:55:21 Sarthak – Auditing Life like a CA
1:56:09 Ishan – Successful Creators vs Starting New Business
1:57:17 Sarthak – Productive Paranoia
1:58:20 Sanjeev – A question you would ask yourself
1:58:37 Outro
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