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Disclaimer: This video is intended solely for educational purposes and opinions shared by the guest are his personal views. We do not intent to defame or harm any person/ brand/ product/ country/ profession mentioned in the video. Our goal is to provide information to help audience make informed choices.
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Timestamps:
00:00 – Intro
02:58 – Shiprocket’s vision and work
04:50 – Retail industry’s potential in India
05:41 – Business opportunities in India
06:52 – Think small, grow big: Niche ideas
08:54 – Drop shipping in India
09:54 – Profitable businesses in India
12:17 – Raj’s business success story
14:45 – How Apple masters the details
16:01 – Top 3 niche business ideas
17:59 – Tools to grow your business
19:38 – Business ideas thriving in India
24:52 – Unique business ideas by Raj
27:45 – Beauty business for 50+ women
29:07 – Shirt business ideas
30:28 – Creating a business plan
36:45 – Planning & executing a beauty business
40:13 – Selling your product effectively
42:25 – Quick commerce insights
43:23 – Thoughtful buying strategy
45:30 – Pricing your product right
50:53 – Apple’s marketing & branding genius
51:42 – Importance of marketing & branding
52:49 – Finding the right investor
55:25 – Common mistakes entrepreneurs make
57:06 – Key advice from an investor
59:04 – Outro
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My gear for shooting this video:
Canon EOS 200D II 24.1MP DSLR Camera:
Canon EF50MM F/1.8 STM Lens:
Canon EF-S 18-55mm f/3.5-5.6:
Yunteng Aluminium Tripod (Vct-690, Black):
Zoom H6 All Black (2020 Version):
Shure SM7B Cardioid Vocal Dynamic Microphone:
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In today’s episode of Figuring Out, we have Saahil Goel in conversation with Raj Shamani. He is the MD and CEO of Shiprocket, one of India’s leading e-commerce companies. We have made this episode like a masterclass for anyone who wants to start a business but is clueless about how to get started.
In this episode, we talked about the growth of Shiprocket and key opportunities in the e-commerce space. We then talked about new unexplored yet profitable business opportunities for new entrepreneurs, three global trends and niches where businesses can be made, and top export business ideas. We also talked about the in-depth process of making a business plan, why packaging matters in India, why he recommends direct selling over marketplaces for startups, and why price point matters to attract the right consumers.
Towards the end, we cover essential marketing strategies for brands, the game-changing impact of great copywriting, and why Apple has some of the best copy in the industry. Finally, we talk about what drives investors to fund startups, the key factors they consider, and the common mistakes entrepreneurs should avoid. To keep watching such insightful conversations, subscribe to our channel now!
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About Figuring Out
Figuring Out Podcast is a Candid Conversations University where Raj Shamani brings raw conversations with the Top 1% in India.
