Kathleen Kennedy

If all you're doing is playing it safe – trying to make the same movie over and over again – that's when the audiences say, 'Oh, this is just a moneymaking machine.' But if it's genuinely in service to the art form, then the franchise concept is being used in a way that's exciting.

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If all you’re doing is playing it safe – trying to make the same movie over and over again – that’s when the audiences say, ‘Oh, this is just a moneymaking machine.’ But if it’s genuinely in service to the art form, then the franchise concept is being used in a way that’s exciting.

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